Business Analytics is the study of data-driven decision making and creating economic value by exploring meaningful patterns, trends and relationships in data.Business analysts work for a variety of organizations across all industries, including Fortune 100 companies, small businesses, universities, non-profits and government organizations.
business school graduates need to know how to
use data to drive decisions.**
**2013 “Year-End Poll of Employers” by the Graduate Management Admission Council
Business Analytics emphasis is a hands-on program that balances business theory with statistics and computational analytics to address real world business problems. With highly qualified and experienced faculty, the next level of effective decision making is within your reach.
The objectives of the Master of Business Administration program are centered on the areas of core business knowledge, analytical skills and interpersonal skills. The program objectives include:
- Provide students with information, tools and models that will enable them to identify, analyze and solve real-world business problems.
- Develop and enrich students’ oral and written communication skills necessary in professional business environments.
- Enhance students’ appreciation of challenges facing businesses and the importance of ethical principles.
- Provide students with the analytical and managerial skills required to analyze data to address business problems, manage risk, and also to identify and create new business opportunities
Students who successfully complete the Master of Business Administration program will be able to demonstrate achievement of the following:
- Acquire integrative knowledge across business disciplines, specifically in core areas of accounting, finance, marketing, management and economics, and apply knowledge to real-world business situations.
- Demonstrate the ability to employ analytical models and critical thinking to identify, evaluate, generate and select and prioritize appropriate alternatives to solve business problems.
- Demonstrate effective business communication skills through preparing written reports and professional correspondence and develop oral presentation skills.
- Utilize concentration specific knowledge / skills in Business problem solving.
For a master’s degree in Business Administration, students are required to complete 30 semester credit
hours: 24 credits of core courses and 6 credits of concentration courses
CORE COURSE REQUIREMENTS (24 CREDITS)
MBA 5311 Managerial Economics
MBA 5312 Managerial Accounting and Budgeting
MBA 5313 Statistics for Business Decision Making
MBA 5314 Marketing Management
MBA 5316 Management and Organizational Theory
MBA 5317 Business Policy and Strategy
MBA 5318 Project Management, or MBA 5399 Internship
MBA 5319 Financial Management
Business Analytics Concentration (6 CREDITS)
MBA 5352 Managerial Decision Models and Simulation
MBA 5355 Data Analysis and Forecasting (a required concentration course)
COMP 5353 Advanced Data Mining
MBA 5311 Managerial Economics
Cr. 3. (3-0). Managerial Economics is the application of economic theory and methodology to formulating rational managerial decisions. Topics include a thorough supply and demand analysis and forecasting demand, the theory of individual behavior, production process and cost, profit maximization under various market structures and game theory. The course will offer a comprehensive treatment of economic theory and analysis, using both qualitative and quantitative tools and techniques. Prerequisite(s): None.
MBA 5312 Managerial Accounting and Budgeting
Cr. 3. (3-0).This course is an introduction to the accounting principles, concepts, procedures and techniques underlying financial and managerial accounting and budgeting. The emphasis of the course is on business and economic information generated in the accounting process and a study of their behavior for planning and control decisions. Prerequisite(s): None.
MBA 5313 Quantitative Methods
Cr. 3. (3-0). The course will provide an in-depth study of descriptive statistics, statistical sampling and estimation, exponential families and sufficient statistics, maximum likelihood estimators, confidence intervals and hypothesis testing, regression and linear models, multiple examples of applied statistics. Computing assignments using a prescribed software package will also be given. Prerequisite(s): None.
MBA 5314 Marketing Management
Cr. 3. (3-0). This course develops the marketing principles by which products and services are designed to meet customer needs, priced, promoted, and distributed to the end user. The focus is on the application of these marketing principles to a wide range of customers, both internal and external. Topics include consumer behavior; market segmentation and target market selection, and management of marketing mix variables such as product, price, placement, and promotion. Prerequisite(s): None.
MBA 5317 Business Policy and Strategy
Cr. 3. (3-0). This course focuses on how managers formulate strategic decisions and manage the strategy implementation process. Using integrative analysis (from other core course, such as accounting, finance and marketing) and case studies this course will explore the process of developing and managing business strategies. Topics will include development of corporate goals and objectives, competitive analysis, business and corporate level strategies, and organizational systems design for plan implementation. Prerequisite(s): Last semester of study, or approval of graduate director.
MBA 5319 Financial Management
Cr. 3. (3-0). This course provides an in-depth study of capital budgeting, financing, dividends, and related issues in the context of risk, return, and creation of value in a corporation and other business organizations. Prerequisite(s): MBA 5311, MBA 5312, completion of or concurrent enrollment in MBA 5313, or approval of graduate director.
MBA 5317 Business Policy and Strategy
Cr. 3. (3-0). This course focuses on how managers formulate strategic decisions and manage the strategy implementation process. Using integrative analysis (from other core course, such as accounting, finance and marketing) and case studies this course will explore the process of developing and managing business strategies. Topics will include development of corporate goals and objectives, competitive analysis, business and corporate level strategies, and organizational systems design for plan implementation. Prerequisite(s): Last semester of study, or approval of graduate director.
MBA 5332 Creativity, Innovation and Design
Cr. 3. (3-0). This course will focus on developing new ways of design thinking, the most important element of a creative culture. The course provides many opportunities to apply design as an alternative management approach for future business leaders in fast pace changing environment driven by competition. Also, new ways of design thinking through class exercises and a course project will be developed, where students will develop creative concepts for an assigned topic. Prerequisite(s): None.
MBA 5351 Economic Strategy and Forecasting
Cr. 3. (3-0). This course is fundamental in developing a framework for business and economic strategies as well as applying various econometric tools and methods to analyze economic and financial data to forecasting in practice. The first part of the course introduces market forces such as supply and demand, the organization of the firm and the industry competitive structure. Game theory will be a very useful tool/method in understanding various competitive environments as they relate to the firm’s strategic choices. The second part of the course deals with the more technical aspect of forecasting important economic and business variables. Some examples would include forecasting housing price movements; volatility in the market; growth and inflation prospects related to the macro economy. Prerequisite(s): MBA 5311, MBA 5313, or approval of graduate director.
MBA 5352 Managerial Decision Models and Simulation
Cr. 3. (3-0). This course examines the tools and techniques to solve managerial decision models that represent real‐world business problems and identify their managerial implications. The course focuses on the use of Excel to apply tools including optimization modeling,
simulation, and decision trees. Prerequisite(s): None.
MBA 5355 Data Analysis for Decision Making
Cr. 3. (3-0). This course investigates data scraping/sampling/cleaning in order to get an informative, manageable data set; data storage and management in order to be able to access data – especially big data – quickly and reliably during – subsequent analysis; exploratory data analysis to generate hypotheses and intuition about the data; prediction based on statistical tools such as regression, classification, and clustering and communication of results through visualization, and interpretable summaries. Prerequisite(s): MBA 5313, or approval of graduate director.
MBA 5399 Internship
Cr. 3. (0-0-3). This course is designed to enable Master of Business Administration students to gain practical experience that supplements their coursework. It helps students apply their knowledge into real-world problems in professional settings. Students recognize the need for continuous learning and experience the challenges of workplace environment. Prerequisite(s): Completion of the first semester, and a minimum CGPA of 3.0.
online courses
Online courses will be delivered entirely using distance education tools through NAUmoodle course management system. To access online courses, students will need internet and a supported Web browser (Internet Explorer, Firefox, Safari or Chrome). Students are required to login to this system by using their computer accounts provided by the IT department. Course materials including text and multimedia presentations, homework assignments, projects, and other assessment tools will be delivered via this system.
NAUmoodle will also be used for communication purposes such as online forums facilitating class discussions. Asynchronous electronic communication such as email will be used for correspondence between students and instructors. Additionally, webinar and online meeting tools may be used for holding online lectures and demonstrations. In online courses, students are expected to follow Netiquette rules as student-instructor, student-content, and student-student interactions take place entirely online.
For login issues and account problems, please contact the IT department via one of the following methods:
1- Visit Room 820
2- Call 832 230 5541
3- Email support@na.edu to submit a trouble ticket
MBA courses are offered both face to face and online. Students who wish to take a course online should consult with the graduate advisor.
NAU Moodle has suitable tools for timely and meaningful interaction among students and instructors as shown in the table below. Additionally, faculty members will ensure that the online courses are structured with activities promoting effective interaction within the course.
Moodle Features
Faculty – Student Interaction
Asynchronous
- Personalized feedback
- Discussion boards
- Recorded Video/Webinar Sessions
- Multimedia/Text Presentations Synchronous
- Webinars
- Office Hours
- Phone Calls
Student – Student Interaction
Asynchronous
- Group Projects
- Discussion Board
- Email Synchronous
- Webinars
- Group Projects
Student – Content Interaction
Asynchronous
- Modules on LMS
- Recorded Webinar
- Lecture Notes
- Presentations
- Assignments
- Readings
- Research
- Discussion Board Synchronous
- Webinars
Admission Requirements
North American University admits students based on 4 criteria; Educational Background, Academic Competency, Professional Competency, and Language Competency. Applicants are neither accepted nor rejected based on any single one of these criteria. Rather, NAU considers the entire application package and encourages applicants to provide additional documents that may support their application package.
On a case by cases, NAU may provide a waiver for a specific requirement or may accept an applicant conditionally. Below is detailed information regarding admission requirements and conditional acceptance. Please contact the Business Administration Department if you have any questions. Follow the link below for the detailed list of all admission requirements:
TUITION AND FEES
Resident Students:
Students need to successfully complete 30 credit hours to receive their MBA Degrees.
Total Tuition (30 credits): $9, 900.00
Tuition per credit: $330.00
In addition to the tuition, there are semester fees in the amount of $250 for each semester.
International Students:
Students need to successfully complete 30 credit hours to receive their MBA Degrees.
Tuition per credit: $596.67
In addition to the tuition, there are semester fees in the amount of $250 for each semester.
APPLY NOW
To begin the application process, click on the apply now link. Applicants will be directed to the application page.
Here, you can begin the steps necessary starting with creating an account via MyNAU.
CONTACT US
For more information
Please us at 832 230 5555
Or email us at mba@na.edu
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